Hi! I'm Jada Peoples, a North Carolina State University Sport Management student graduating in May 2025. My journey in the creative space stems from my passion for storytelling and humanizing athletes, with a goal of capturing the unique journeys and personalities behind the stats. Through my field experience, I have gained skills in Adobe Creative Suite, vertical content, photography, and more.
In my most recent role, I served as a Creative Media Intern specializing in social media for NC State Football. There, I blended creativity with data-driven strategies to elevate our brand. My role went beyond crafting dynamic content; I also managed NC State Football's social platforms (Instagram and X), ensuring each post aligned with our goals and spoke to our community. From game-day coverage to daily updates, I aimed to deliver content that captured the energy and passion of Wolfpack football.
I take pride in analyzing social media metrics to understand what resonates with fans, using those insights to refine the social strategy and increase engagement. , I worked with our creative team to brainstorm fresh ideas, manage projects, and foster a collaborative environment.
In addition, I also have experience managing NC State Women's Basketball social platforms during their historic final four run in 2024, as well as working with the NCAA as a communications assistant during WBB March Madness. My work has been featured on the ACC Network and other notable collegiate sport platforms alike.